Apple’s WWDC 2025: Expect AI, translating AirPods and gaming app, but no tariff talk

All eyes will beryllium connected Apple connected Monday arsenic its World Wide Developers Conference (WWDC) returns to its pristine shape successful California, wherever nan institution is expected to unveil its latest exertion and devices.

It comes astatine a pivotal clip for nan company, which faces repercussions from nan Trump administration’s tariff connection and title from different tech companies to reign ultimate successful nan conflict for artificial intelligence (AI).

These are immoderate of nan rumours of what could beryllium announced.

AI

Last year, Apple announced nan rollout of Apple Intelligence to its devices and nan incorporation of ChatGPT into its Siri assistant. On Monday, we could spot immoderate upgrades to its existent offerings, possibly pinch Apple moving pinch different AI chatbots.

The caller announcement from Sam Altman that OpenAI is moving pinch erstwhile Apple executive Jony Ive connected an AI hardware instrumentality is nary uncertainty putting unit connected Apple to drawback up.

Meanwhile, nan title to incorporated AI much into smartphones is on.

Samsung is reportedly partnering pinch AI start-up Perplexity to usage its app and AI adjunct successful its Galaxy phones, according to Bloomberg. Motorola has besides incorporated AI into its caller Razr flip phone.

However, AI could beryllium utilized successful Apple’s Health app to supply personalised wellness suggestions based connected personification data, according to speculation. 

Another mentation is that AI will beryllium baked into immoderate mini OS updates, and could spot caller features for things for illustration amended artillery management.

“While location is nary clear leader successful nan AI title arsenic it’s still early days, arguably Apple’s efforts are not resonating pinch customers,” tech expert Paolo Pescatore told Euronews Next.

“This [AI] is simply a marathon and not a sprint, truthful location is time, but overmuch much activity needs to beryllium done nether nan hood. Apple needs to tread cautiously not to frustrate and disappoint its loyal guidelines of iPhone users,” he added.

A gaming app for iPhone users

According to Bloomberg, Apple is processing a dedicated app for video games that would beryllium separately from nan App Store. It will switch nan Game Centre app, and could let entree to Apple Arcade’s subscription-based crippled store, positive different gaming features specified arsenic leaderboards.

iOS sanction change

One of nan biggest announcements will beryllium nan alteration successful nan naming systems for iOS, according to reports by Bloomberg. New iOS versions will beryllium labelled by year, truthful we could spot nan motorboat of iOS 26 connected Monday.

Apple’s iOS could besides spot a redesign, pinch reports speculating connected a transparent interface.

Translating AirPods

Apple could besides present a live-translate connection characteristic to its AirPods, according to Bloomberg.

This would let real-time translator during conversations. 

What we tin and cannot expect

“While each attraction will beryllium focused connected Apple Intelligence, Siri, and different features, its relentless attraction connected easiness of usage and seamless relationship crossed each Apple devices should stay its apical priority,” said Pescatore.

Apple’s ample personification guidelines puts it successful an enviable position, but nan institution must make immoderate reliable decisions connected whether it continues relying connected building in-house aliases partnering pinch different services, he added.

But Pescatore said he did not deliberation we would spot nan elephant successful nan room - nan Trump management tariffs - being mentioned.

“With nan eagerly awaited caller iPhone later successful nan year, and really [tariffs] will effect early sales. Users are not buying into smartphones owed to AI; it is not a sought-after characteristic for now,” he said.

But we will cognize much astatine nan WWDC event, which goes unrecorded astatine 19:00 CET. You tin watch nan announcements arsenic they unfold connected Apple’s YouTube channel.