How to Shop Like a Pro During Amazon Prime Day (2025)

How Do I Know Whether a Deal Is Good?

ABC: Always beryllium checking (prices, that is). Researching an item's value is nan astir important facet of determining nan value of a discount. Don't autumn prey to deceptive trading connection and inflated MSRP prices—our tips only return a fewer moments. The easiest measurement is to return a 2nd to Google nan items you're considering truthful you tin spot nan value crossed aggregate stores.

One instrumentality we for illustration to usage is Camelcamelcamel, which tracks Amazon's prices complete time. Paste nan Amazon nexus aliases ASIN (found successful nan Product Information conception connected nan Amazon merchandise page) into Camelcamelcamel's hunt barroom and you'll beryllium capable to spot an item's lowest recorded price, its mean price, and really often nan value fluctuates. Some deals, specified arsenic Lightning Deals, are excluded from nan pricing history, but it's useful to spot what an point has sold for successful nan past. We besides for illustration Keepa, which has an hold (available for aggregate browsers) that shows nan caller value history for products straight connected nan Amazon page truthful you don't person to unfastened a caller tab.

Keep successful mind that these services whitethorn not activity each nan time. But being capable to spot really overmuch a merchandise costs correct earlier nan waste starts (and whether nan MSRP happened to increase) tin beryllium helpful. Putting these devices together tin thief you deduce whether a woody is worthy your money.

WIRED ever fact-checks deals to find their quality. You tin cheque retired our ongoing deals sum to find roundups of nan champion discounts available—during Prime Day and year-round.

What’s a Lightning Deal?

Lightning Deals are limited-time deals that Amazon runs for only a fewer hours. They're not restricted to Prime Day, but they're particularly prevalent during large income events. Once an point sells out, you whitethorn beryllium capable to subordinate a waiting list, but not always.

Put bluntly, nan Lightning Deals action is often afloat of impulse buys, for illustration constitution and skin-care products aliases toys. Prime members tin browse upcoming deals connected Amazon's website and successful nan mobile app. The app tin besides alert you earlier a Lightning Deal begins. We'll stock immoderate of our favourite Lightning Deals successful a unrecorded blog during nan arena this year.

How Does nan Invite-Only Deals System Work?

The champion deals sometimes waste retired quickly. To get astir this, Amazon launched an invite-only deals programme during Prime Day. Prime members tin petition an invitation to acquisition items that are expected to waste out. This characteristic is only disposable connected prime products, but it's dispersed crossed a wide scope of value points and categories—including kitchen, electronics, fashion, and beauty.

On nan page, you'll spot a Request Invite fastener connected nan right-hand side. Click it to get a chance to bargain it astatine nan waste price, but there's nary guarantee you'll beryllium invited. According to an Amazon spokesperson, nan institution removes “botlike submissions” from nan database of requests and selects from nan remaining customers. However, it's not clear how Amazon chooses from nan remaining database of willing buyers.