Two successful 5 Americans are “bad” astatine mornings, according to caller research.
The study of 2,000 wide organization Americans revealed 38% agreed pinch this sentiment — and respondents get retired of furniture later than planned an mean of 8 times per month.
For 1 successful 10 respondents, this happens much than 20 times per month.
When they’re rushing done their greeting routine, aft staying successful furniture longer than planned, respondents were astir apt to skip eating meal (41%).
But others will neglect their individual hygiene: 16% will skip showering, while 11% will spell astir their time without brushing their teeth.
Commissioned by Avocado Green Mattress and conducted by Talker Research, nan study besides looked astatine respondents’ siren habits. Less than half (43%) usage an siren to aftermath up successful nan greeting — and for these respondents, nan results revealed their first siren goes disconnected astatine 6:33 a.m.
Younger generations were much apt to trust connected an alarm: While conscionable a 5th (19%) of babe boomers group an alarm, 63% of Gen Z and millennials do nan same.
Across ages, nan mean siren personification sets 2 alarms successful nan morning, and a 5th will deed snooze at slightest 3 times earlier they really get up retired of bed.
The study besides divided respondents by early birds and night owls to spot really that impacts their siren habits and their slumber overall. Two-thirds (67%) of early birds who usage an siren said it’s “very effective” astatine getting them retired of furniture connected clip — compared to conscionable half (52%) of nighttime owls.
Early birds were much apt to usage a “standard” aliases preset siren sound (70% vs. 58%), while nighttime owls were much apt to person an “annoying” sound — like a occurrence siren aliases honking cars — to aftermath them up (20% vs. 12%).
Unsurprisingly, nighttime owls were much apt to struggle to get retired of furniture connected clip (54% vs. 17%). Night owls were besides much apt to opportunity their assemblage needs much slumber than they’re presently getting (70% vs. 55%).
That’s contempt nan 2 groups getting astir nan aforesaid magnitude of slumber — right astir six and a half hours per night.
“Whether you’re a greeting personification aliases a nighttime owl, value slumber is non-negotiable,” said Laura Scott, Director of Brand Marketing astatine Avocado Green Mattress. “Your earthy slumber hit should beryllium supported — not disrupted — by an situation designed for deep, restorative rest.”
The apical logic Americans aren’t getting capable sleep? Their ain worries are keeping them up (51%).
That was followed by a slumber information (like insomnia, slumber apnea, etc.) (30%) and nightmares aliases accent dreams (20%).
Also successful nan apical 5 was an uncomfortable furniture aliases mattress making it much difficult to slumber (19%) and large noises extracurricular (14%) keeping respondents awake.
While nighttime owls (35%) and early birds (37%) were almost arsenic apt to struggle to enactment asleep, nighttime owls were much apt to look different difficulties.
This included going to furniture later than they “should” successful nan evening (48% vs. 24%), struggling to autumn dormant (44% vs. 27%) and staying successful furniture longer than they “should” successful nan greeting (25% vs. 8%).
“So galore of america dishonesty awake astatine night, our minds racing pinch interest aliases stress,” said Scott. “That’s why it’s truthful important to create slumber spaces and habits that are calm and supportive — truthful you tin aftermath up emotion for illustration yourself again.”
Survey methodology:
Talker Research surveyed 2,000 wide organization Americans; nan study was commissioned by Avocado Green Mattress and administered and conducted online by Talker Research betwixt May 9–15, 2025.